Here’s to a better (2020) 1 🎉🎉🎉
A new year, a new opportunity to say ‘it is what it is’ every time something weird happens. But also a new opportunity to make the best of it. We’re super happy we got to start fresh. And we’re super mega giga happy to have you by our side this year too!
This January we didn’t let the blues get to us and we already have some pretty cool stuff to talk about. Like the second phase of our campaign for Raiffeisen Bank. A campaign built to highlight the company’s support for Romania’s businesses, the second phase of this campaign focuses on the SME sector. And it couldn’t come at a better time. With small to medium sized enterprises being some of the worst hit by the mess that was 2020, they need all the support they can get. Luckily, Raiffeisen is there to help not only start up the country, but help move all its parts in the right direction ☝️
We might’ve teased a bit about working with the new Cluj born craft beer Bârlog before, but this month we can finally talk all we want about them. Like how cool they are, how good their beer is and how much we enjoyed working with them on the launch. We made some ads, we wrote a lot of copy, we drank a lot of beer and we had a lot of fun. We like to mix work with pleasure after all 🍻
We’ve also launched a new Heraldist product: Sports & Entertainment Strategic Communication. Built to help athletes, teams and sports organisations to understand their fans, engage with them and communicate in an effective manner, this programme aims to make any component of the sporting world into a veritable brand. AND, because sports is all about competition, we’re launching this product with one. We’re offering 10,000€–15,000€ worth of consultancy to the winner. And anyone from the sports industry, from athletes to sports teams to organisations in Romania, can enter. Sport brings joy to people. And we want to help sport do it better 🏆 For more information, drop us a message.
All in all, not a bad start! And we’re only going up from here!