A Time To Learn and Give Back

“Back to school” is not just a catchy line for all promo campaigns launched when children, youngsters and students start another year of learning. It’s also the period when people are back at their jobs after a well-deserved vacation.

So, while those batteries are fully charged, we thought of going back to school ourselves - to share knowledge and gather new valuable insights.

We’ll start with a webinar with the Startup Club Community on October 18th, to discuss our Perception Engineering™ methodology. Accepting the harsh truth that the best product on the market is not the most successful one but the one being perceived to be the best one is the first step to making an informed decision about how to turn your product into a powerful brand.

Next up is another webinar with the K2Match community, with whom we partnered recently and look forward to a great collaboration. Stay tuned for details on our LinkedIn page.

We’re also keeping things interesting when it comes to mentorship, with Elena Hurjui, Heraldist Co-founder and Strategy Director, becoming a mentor at GrowthMentor, already connecting and making a difference in the lives of a few ambitious startups.

Also, Mirela Angelescu, our Managing Director & Partner, is joining Elena in mentoring startup founders and marketers in collaboration with the Startup Wise Guys community.

To absorb new perspectives ourselves, we checked and attended inspiring presentations at Bits & Pretzels in Munich, and we will be present at How to Web in Bucharest.

So, if you spot one of us in the audience, don’t be shy, say Hi!

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Rethinking the Unfair Game of Individual Responsibility

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Flawed Harmony: Seeking Growth Over Perfection in Relationships